The article discusses the fact that big retailers such as Bonobos, IKEA, Athleta and H&M are releasing traditional print catalogs in a digital age – and seeing huge gains. Digital-focused ...
A grant from the W&M Committee on Sustainability made our online catalog project possible. Thanks to this initiative, we no longer print catalogs, and we are thereby saving 750,000 sheets of paper, ...
While it is increasingly common to find QR codes in print catalogs, the next phase in mobilizing print to enhance cross-channel experiences could be augmented reality. As consumers become more ...
"What’s old is almost always new again – and print catalogs are indeed coming back around," Hannah Rosenberger, data analytics editor at ASI, says in the article. It's for good reason catalogs ...