Googles DoubleClick ad server for publishers went down for over an hour on Wednesday, bringing much of the internet to a standstill as pages failed to load, and potentially costing businesses millions ...

The Bureau is demanding that Google divest two of its key advertising technology tools—DoubleClick for Publishers (DFP) and AdX—and pay a penalty to comply with the country's Competition Act.

The DOJ argues Google used a suite of ad tech products, particularly Doubleclick For Publishers (DFP) and the AdX exchange, to strong-arm site owners and advertisers. Google counters that it faces ...

However, what this deal does not address are the premium publishers. AdMob is not the DoubleClick for mobile BusinessWeek used a desktop analogy to describe the Google-AdMob deal that is beginning to ...

we believe that by combining our advertising network with DoubleClick's display ad serving products, and by investing resources in the display ad business, we will be able to help publishers and ...