There are definitely best-practices for event marketing, and those practices can better ensure a successful year of events for your business. Event marketing occupies 21% of most corporate marketing ...
With marketing events becoming ever more important to companies’ customer-acquisition and -relationship efforts, Liz Lathan, CMP saw a need for focused, substantive conversations among the ...
Campaign Asia-Pacific is excited to announce that entries are now open for the Event Marketing Awards 2025, celebrating the top event and marketing professionals who have driven the industry forward ...
Most marketers (62%) report being at least somewhat satisfied with their ability to measure the return on investment (ROI) of sponsorship and event marketing initiatives, according to a recent report ...