Iconic character Hello Kitty turned 50 in 2024. The story of how the Japanese brand Sanrio created and marketed her is simple ...

Sanrio delighted its fans with a very special 2024 calendar, where its most famous characters are the protagonists ...

"Japanese popular culture is a source of fantasy ... Sanrio's creativity and willingness to embrace new designs for the ...

Credit: Naoko Madokoro/Sanrio/Nobuko Burnfield Hello Kitty is a popular Japanese character that celebrated its 50th anniversary this year. We spoke to former Sanrio staff members Naoko Madokoro ...

Sanrio is the iconic Japanese company that created globally beloved characters like Hello Kitty, My Melody, and Kuromi Sanrio, the iconic Japanese company behind globally beloved characters like ...

a Japanese cartoon for adults on Netflix, is currently making waves around the world. But why is it so popular with millennials? Aggretsuko is a cartoon character created by Sanrio, the company ...

Hello Kitty, the adorable Japanese icon, has transformed from a simple design into a billion-dollar empire. With a strong ...

The character's semicentennial is evidence of that. Sanrio, the Japanese entertainment company that holds the rights to Hello Kitty’s name and image, kicked off the festivities a year ago with ...

Hello Kitty, turning 50, remains a global icon and a lucrative brand. With a live-action movie and new attractions on the horizon, her simplistic, cute design continues to captivate. Despite newer ...

The Japanese company behind the Hello Kitty brand has struck a licensing deal in China after one of its lesser-known characters went viral in the country. Sanrio says a unit of e-commerce giant ...

In 1974, a 24-year-old Japanese illustrator ... along with six other cute characters. However, the Hello Kitty design far outsold the others, quickly becoming Sanrio’s fastest selling product.