We’re all familiar with the concept of false advertising these days. But you might not always expect this behavior from a ...

Siblings Rebecca and Josh Caldwell were sitting on their front lawn selling lemonade when a young man approached their stand, ...

Instead of selling lemonade, they recognized what their ... Just like kids at the iced coffee stand might adjust their recipe based on feedback, marketers refine strategies based on data.

Alexandra Scott, who became famous as the founder of Alex’s Lemonade Stand, was an unusual girl in many ways. Before her initial treatment for neuroblastoma, physicians told her family that even ...

BEND, Ore. (KTVZ) -- A Bend nonprofit got a generous donation in a novel way - through a lemonade stand. For two girls, Noa and Lila, visiting their grandparents in Central Oregon turned out ...