Jaguar is attempting to speak a new language of luxury but it got lost in translation. “Jaguar is trying to be super cool in ...

However, the logo depicting a jaguar's face—which has appeared in the grilles of Jaguar cars ... luxury districts in the world's biggest cities, starting with Paris, surrounded by other high-end ...

The British automaker is repositioning itself as an ultra-luxury EV brand, and the new direction is accompanied by a fresh ...

NEW YORK (AP) — A promotional video for a rebrand of British luxury car brand Jaguar is being criticized online for showing ...

Jaguar has revealed its new brand logo and a new identity which will change the perception and image of the luxury brand.

NEW YORK: A promotional video for a rebrand of British luxury car brand Jaguar is being criticised ... The rebrand, which includes a new logo, is slated to launch on Dec 2 during the Miami Art ...

Jaguar has revealed a first look at its new luxury electric car after coming under heavy criticism for rebranding its image.