The Michelin Man, the brand icon of Michelin Tires, was once an overweight, cigar-smoking beer drinker. The 115-year-old character is one of the world's oldest trademarks, and also one of its most ...
Fun fact: Winners posed with the Michelin Man, the mascot made of stacked tires. The Michelin tire company began the guide as ...
The company began in Clermont-Ferrand in central France in 1889. Brothers Andre and Edouard Michelin founded their tire company when there were fewer than 3,000 cars in the country. To help ...
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