Yet for such a critical gateway into the psychosis of customers, many companies still struggle with their mobile app strategy. Nearly two years ago, a survey found that the top obstacle to the ...

it is a portal into our new, ever-expanding digital world. In other words, our digital selves. Yet for such a critical gateway into the psychosis of customers, many companies still struggle with their ...

You have done the hard work. You have meticulously taken care of the Mobile app development and designing part. You have been very careful regarding the user experience. And, you have marketed ...

Whether a company elects to build a Web site optimized for mobile or decides to pursue a strategy of creating standalone apps, at the core of the company’s objectives are 1) making data and data ...

but mobile apps have proven to be a better way forward than those charming, yet dated strategies. Where a custom mobile app used to be reserved just for big corporations, they are now essential ...

Games are the most popular app category on both app stores, accounting for about 59 percent of the consumer spending on app ...

As more users worry about how their data is being collected and stored, developers face the challenge of ensuring reliable ...

At the mobile marketing conference, the panellists will share insights and latest trends on the topic ‘Winning with ASO’ ...

T-Mobile has consolidated its Android apps and T-Life is the winner: your new home for account management, deals, and home ...

The public preview for Plex’s new mobile app puts personal Plex libraries back in the spotlight while losing the cluttered ...