when he joined McLaren in 1988. With a deep tie to racing that goes back to the late 1960s, when it was the first nonautomotive brand ever to get its logo on an F1 car, TAG Heuer’s legitimate ...
The timing is fitting, coming on the heels of the LVMH announcement that the Group has signed a 10-year partnership with F1.
LVMH signed a 10-year deal last month to take over the Formula 1 racing sponsorship, kicking off with a special racing pink ...
he’d been wearing TAG Heuer well before that, when he joined McLaren in 1988. With a deep tie to racing that goes back to the ...