even as it attempted to gain visibility by adapting to direct-to-consumer sales and marketing itself in stores like Target. Tupperware’s sales have decreased fairly consistently over the past ...
Now the lid has been sealed on an era in American consumer culture. Months after Tupperware Brands Corp. shuttered its last remaining plant in the United States amid financial woes, the company ...
particularly with the rise of online platforms like Temu and retailers like Target also beefing up their own home storage and kichenware brands. Tupperware’s roots date back to 1946. According ...
In the past few years, Tupperware tried a few things to expand its reach and attract new customers. It started selling its products on Amazon as well as in stores at Target and Macy's. In 2019 ...
Tupperware also didn’t sell products at traditional retailers such as Target or on Amazon until 2022, instead sticking with the direct-sales approach that first put it on the map. Now, ...
Tupperware, a household brand once so popular ... Despite adapting to direct-to-consumer sales and stocking shelves in Target in recent years, increased competition and diminishing nostalgia ...