Is call-to-action (CTA) always the best approach to podcast advertising? Not necessarily, and that is the subject of this ...

Euphoric public statements are emanating from Spotify as the world's leading streaming audio platform releases Q3 earnings.

The Podcast Marketing Academy (whose manifesto is HERE) has released results of a study conducted in Q1 this year. The field work interviewed 515 respondents, all of them podcasters. That group ...

Wondercraft, the world’s first AI-powered creative audio studio, and leading audio management platform, Frequency, have announced an integration to let brands and media publishers produce and deploy ...

New podcast production skidded downward in October, establishing the sixth month trend of desultory trending. To be clear: ...

Logical Choice (Jennie Gart & iHeartPodcasts Continue Reading → ...

Podcasting powerhouse Acast has partnered with Edison Research in a study called Podcast Pulse. It is supported by global ...

RAIN News lives at the nexus of traditional radio and new media. Informative, insightful, influential, entertaining — RAIN News is the preeminent source of information and commentary about the future ...