At least three in four citizens (76%) from tier-3 cities in India prefer the in-store shopping mode the most, indicating the ...

MMA Global’s CEO for APAC tells Campaign that AI can revolutionise marketing but only if CMOs shift the narrative from ...

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In Q3 results reported today (17 October), the group now expects an organic growth of at least 5.5% for 2024, up from the 5% ...

Nuvama Wealth’s senior EVP and business head for digital business shares perspectives on marketing challenges, industry ...

The Pokémon Company is introducing an aggressive five-year plan to enhance its presence in India. As the first step, it is ...

While many brands fumble, a few crack the code and soar ahead, reaping big rewards, according to the agency's global ...

New ad partnership leads to worries about powerful companies giving into Elon Musk’s ‘bullying’ tactics under pressure and ...

Nearly 90% of clients believe they speak their minds freely, while only 36% of agencies say the same, argues the head of ...

South Asia, Khushnooma Kapadia, dishes out the brand’s savvy marketing moves and how it taps into diverse audiences across ...

Diageo India’s executives tell Campaign how this brand is set on redefining premiumisation, by blending legacy with modern ...

This year's edition isn't just about stunning designs—it's setting new industry standards, powered by Vogue India's ...