"I was awfully curious to find out why I didn't go insane," remarked Abraham Maslow, one of the founders of humanistic psychology. He was born and raised in Brooklyn, the eldest of seven children.
This is an enormously important question if you work in branding. Should we use a stick or a carrot? Love or fear? Should we play on insecurities or appeal to aspirations? Without some sort of ...
Abraham Maslow. Abraham Maslow, famous for his hierarchy of needs, is also known for developing a concept called “Maslow's Hammer.” Maslow's hammer refers to the idea that we are naturally ...