Are you a print subscriber? Activate your account. By Ewan Larkin - 17 min 16 sec ago By Geno Schellenberger - 47 min 16 sec ago By Brandon Doerrer - 1 hour 17 min ago By Jack Neff - 4 hours 17 ...

“Mtn Dew” is getting a makeover, with the word “mountain” reappearing on cans and bottles following a roughly two-decade-long hiatus. The PepsiCo-owned beverage is unveiling Wednesday a ...

On Tuesday, the brand revealed its latest brand identity, bringing back the full "Mountain" in its name and dropping the "MTN" abbreviation it adopted in 2009. “Born in the mountains, the ...

Mountain Dew (PEP) is “reclaiming the mountain” with a rebrand that nods to the past. The PepsiCo-owned soda hasn’t had the word “mountain” on its cans since 2009, instead referring to ...

Beverage company PepsiCo has unveiled a rebrand of its Mountain Dew drink with a new logo and packaging focused on its mountain roots. The brand's first redesign since 2009 aims to place the ...

A refreshing and famously neon soda is getting a brand refresh. On Oct. 9, Mountain Dew announced it’s “reclaiming the mountain” with a new logo and visual identity. The new-but-vintage look ...

Mountain Dew mavens are still sharing their suspicions ... "I am getting a very strong strawberry flavor that tastes incredibly familiar to me. My early guesses as I take my first sips are ...

Your Mountain Dew can is going to look different soon. The image experts at parent company PepsiCo are sprucing up the Mountain Dew messaging, emphasizing the outdoors with a makeover coming in ...

PepsiCo Unveils New Mountain Dew Logo PepsiCo, the parent company of Mountain Dew, unveiled the soda brand’s new logo and ...