Word on the street is that Careem’s delivery Captains have been spotted with the Mona Lisa, giant teddy bears, gold bars and more bizarre items in boxes at the back of their bikes. Careem Box, a ...

Adidas has launched its much-anticipated Adizero Desert Runner collection, a stunning tribute to the very essence of the region: the desert. The brand unveiled its first-ever anamorphic art piece in ...

The city of Riyadh hosted the 2024 MENA Effie Awards ceremony on Thursday November 21rst, at the Four Seasons Hotel, amidst the dazzling atmosphere of Riyadh Season. The event celebrated 15 years of ...

In line with the UAE’s Net Zero 2050 Strategy and following a partnership signing with Mastercard and LuLu at COP28, Unilever today officially launched its inspirational campaign committed to help ...

Exponential Interactive announces a 100 percent viewability guarantee for its proprietary, scalable video ad formats: VDX. To bolster its efforts, Exponential has partnered with the Media Ratings ...

#TheMissingPeace for UN Women Lebanon by Twitter Dubai and The Liquid Billboard for Adidas by Havas Middle East grab Gold. The UAE did impressively well at the latest Gerety Awards, which brings ...

The insights in this article were contributed by Anne-Laure Malauzat, Management Consultant at Bain & Company. The Gulf Cooperation Council (GCC) region has seen a remarkable evolution in women’s ...

Rania Masri, Chief Brand and Marcomms Officer at the newly rebranded IMI spoke to Communicate about several topics pertaining to the broadcast and entertainment industry today.

Noura Souki, Account Director at Cheil ME talks to Communicate within the frame of the "20 women to watch" series ...

From crude rubber-soled inventions, the footwear industry has evolved into a multi-level hydra where hip-hop, luxury, and sports all come together and control the cultural zeitgeist. The market has ...

Elan Media, the media arm of Elan Group, has partnered with Integrated Media Strategies and The Huffington Post to become the official digital media sales representative and introduce the ...