Former Manchester United and Republic of Ireland defender Paul McGrath has been hired by Kellanova to front for Pringles savoury snack in championing men’s mental health for Movember. The idea behind ...

Children’s charity Barnardo’s has launched a new campaign entitled ‘Change Their Story’, which adopts artificial intelligence (AI) to show how the organisation’s support can change young people’s ...

Axa-owned healthcare insurer Laya has a new campaign, ‘We are one. Always’. The ad have links with the company’s sponsorships of Connacht, Leinster and Munster rugby and aim to help combat loneliness ...

Ryanair CEO Michael O’Leary has begun the green transformation of his midlands farm and insists State grants for solar panels should be fast-tracked to help farmers reduce their carbon footprint. The ...

Aoife O’Donnell has rejoined PR agency Heneghan as account director. She previously worked with the Ballsbridge agency for over 15 years. She left to head up marketing communications at the ...

Primark, owner of the Penneys retail, brand, has launched ‘We’re with you’ campaign in support of Breast Cancer Awareness month. ‘We’re With You’ features women from five countries, including Ireland, ...

Creative advertising and branding agency Dynamo has launched a mortgages campaign for new client Avant Money, through- the line activity which includes a series of out of home (OOH) executions and ...

Sky Ireland has rolled out a Sky Mobile campaign, ‘Expect More’, fronted by former footballer and TV pundit Roy Keane. Created by Core Creative, the campaign focuses on fun and quality rather than ...

Walsh:PR, one of Ireland’s most trusted and established PR agencies, marks 40 years in business by rebranding to Walsh – communication with purpose. Founded in 1984 by Jim Walsh, now executive ...

Dublin GAA and FM104 have formed a partnership allowing the News Corp-owned music station become the official Dublin GAA media partner. No details of the value of the deal, real or contra, were ...