Product packaging serves as a silent salesman, a visual storyteller, and a pivotal element in the consumer decision-making ...

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Fasten Packaging, an IBG company and global beauty solutions provider, won the Gold Pentaward for its packaging concept, “One ...

Sun Chemical, X-Rite Incorporated and Pantone LLC announce new Monobloc color libraries in the PantoneLIVE™ digital color ecosystem. These libraries facilitate the accurate communication of Pantone ...

In the brand’s first portfolio redesign in six years, Butterball aims to tap into modern preferences and connect with ...

"It appears that the defendant has kept the pack of the plaintiff in front while preparing its pack," the court said.

Printing on metals has tradionally been challenging in terms of colour consistency. New Monobloc Libraries in PantoneLIVE enable consistent Pantone color standards on aerosols, aluminum tubes, ...

To further explore why packaging is essential in the marketplace, we can examine different aspects of the packaging design process. The B.S. in Packaging Systems and Design degree offered in the ...

Color-Logic S.M.A.R.T. Centre Artwork Library now includes more than 200 press-ready marketing files featuring more than 400 SKUs.

Learn how to create packaging that sells, from understanding your audience to choosing materials. Boost sales with our guide to packaging design. Have you ever bought something in a store solely ...