Jaguar wants "to be bold and disruptive" with its new electric car and redesign, the luxury vehicle maker's managing director told Sky News. The British car maker sparked widespread controversy ...
An icon in the shape of a lightning bolt. Impact Link Jaguar's controversial rebranding campaign has stirred a ton of discussion across social media, late-night TV, and the news. Some conservative ...
Jaguar is hoping to revitalize a slump in sales with a reimagined new rebrand, but after unveiling its new campaign and logo this week, people were mostly left scratching their heads. And while ...
One of the many criticisms leveled at Jaguar in the firestorm ignited by its rebrand last month was that while it revealed a new logotype and a short film of eight conspicuously diverse models ...
The last thing that Jaguar wanted after the furor that met its new branding campaign was an unsanctioned early reveal of the new EV the company hopes will make sense of all the hubbub. Considering ...