Mountain Dew’s latest promotion offers exclusive rewards for Diablo 4, World of Warcraft, and more games, celebrating gaming ...

Mountain Dew teams up with Doritos and Rockstar Energy to give away digital rewards several games, including World of Warcraft and Diablo 4.

“Mountain Dew appears ready to shake off the adrenaline rush that has defined the brand’s marketing for almost two decades, when a key strategy was to market Dew like an energy drink to an ...

Consumers are turning away from pricier Starbucks coffee, McDonald’s Big Mac meals, Doritos, Monster energy drinks and ...

[22] Mountain Dew Amp is an energy drink distributed by PepsiCo under the Mountain Dew brand, originally launched in 2001. From 2007 to 2008, several additional flavors of Amp were introduced. In 2012 ...

Mountain Dew is moving to recruit the next generation of customers by hiking into its past. The PepsiCo-owned soda brand this ...

Mountain Dew (PEP) is “reclaiming the mountain” with a rebrand that nods to the past. The PepsiCo-owned soda hasn’t had the word “mountain” on its cans since 2009, instead referring to ...

Moreover, while Mountain Dew has traditionally been marketed as an energy drink due to its high sugar and caffeine content, ...