Learn how to create an effective marketing technology stack without breaking the bank. Discover key components, implementation tips, and ROI maximisation strategies. Let's face it: The world of ...

Conduct a thorough audit of your martech use right now and subsequent annual audits will be that much easier. Here's how.

Why the shift? Composable martech offers the agility to integrate new, cutting-edge tools as they emerge. This flexibility ...

ZoomInfo (NASDAQ: ZI), the go-to-market platform to find, acquire, and grow customers, has been named a Leader in Snowflake's 2025 Modern Marketing Data Stack report in the "Enrichment and Hygiene" ...

Chalice enables joint customers to build leading solutions on Snowflake’s AI Data Cloud, leveraging algorithms trained on ...

Acxiom ®, a global leader in customer intelligence and marketing enablement, today announced that it has been recognized as a ...

The third annual edition of Snowflake’s Modern Marketing Data Stack report identifies the technologies ... Snowflake analyzed ...