For example, the yellow O’s in Canadian Fruit Loops are colored with turmeric, while America’s yellow Fruit Loops are colored with a petroleum derived food dye known as tartrazine or Yellow 5.
In October 2023, Oterra A/S (Denmark) launched the Simply Brown range, a clean-label caramel replacement, as a part of the FruitMax coloring food range. This product is made from apples and is ideally ...