Mattel has lowered its sales forecast for the year, after a 17% decline in gross billings for Barbie merchandise in the third quarter. The Barbie brand was up against tough comparisons to last ...
Barbie has been around since 1959 and the brand is celebrating its 65th birthday. It’s been a while, but we’ll see if the game still has some glow from the Barbie movie, which generated $1.45 ...
Her work has previously appeared in The Zoe Report, Popsugar, Insider and more. Mattel Barbie just got a cool-girl makeover. Mattel tapped celebrity stylist Maeve Reilly to introduce a trend ...
As it rolls out new animated series “Barney’s World” on Max and Cartoon Network and prepares a live-action “Barney” movie with Daniel Kaluuya, Mattel will be driving into live action non ...