Coleman Insights has introduced Validate, a tool designed to help radio stations demonstrate the effectiveness of their ad ...

BIA Advisory Services VP of Forecasting & Analysis Nicole Ovadia shared her radio advertising outlook on a second Trump ...

Frequency is very important when considering an advertising schedule on radio. Listeners tune in and ... best time to negotiate a favorable contact rate or take advantage of special programs ...

Purchasing various advertising mediums in advance and in bulk can cut the cost by as much as 50 percent or more. To reinforce this statement, contact your local radio station and ask for the rate ...

Only a week before the general election on Nov. 5, candidates are spending hundreds of thousands of dollars in the final days of their campaigns. Reports filed Monday with the Alaska Public Office ...