CRM software helps you track contacts and nurture them to build customer loyalty and repeat sales. A good CRM makes the information it gathers acce...

CRM software is constantly evolving in new ways to help businesses improve their customer interactions and retention. Sometimes that means adding n...

Data quality should be a key focus of that tailoring process. You'll need to pay attention to customer information that originates inside the CRM a...

Salesforce and other larger CRM platforms have huge feature stacks that are sold as modules, with each module having many related features. If the...