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Blog: 25 years on, is McDonald's a success in India?
Sep 7, 2021 · Thankfully, McDonald’s despite fewer store-fronts still pulls in 11% of all QSR revenues – though only a whisker ahead of KFC at 10% of revenues. Global competitor Burger King (if that is any consolation) has half the number of restaurants compared to McDonald’s and pockets about 5% of all QSR revenues.
News - Campaign India
Brands tackle therapy stigma, pushing mental health conversations forward. On World Mental Health Day, Campaign rounds up ads from brands, including Godrej L'Affaire, Ochre Spirits, Lighthouse Learning, MediBuddy, and Stashfin, which tell people that help is at hand. 1 day ago. Campaign India Team.
Opinion: Understanding Gen Z in India
Dec 21, 2021 · According to an American study, Gen Z is the most depressed generation, and this is also true for Gen Z in India. To cope, Gen Z use their representations online to find their clan and a sense of belonging. Today Gen Z are shrouded with uncertainty. The internet, capitalism and new technology have created a choice-crisis for youth.
Eureka Forbes’ Aquaguard unveils new visual identity
Feb 18, 2021 · After recently unveiling a new visual identity, Eureka Forbes has now rolled out a fresh look for its flagship water purifier brand, Aquaguard. With this, the three-decade-old brand aims to carve a niche into new-age consumers’ lives and households. The brand rehaul comprised multiple teams from Eureka Forbes, Aquaguard, Bombay Design Centre ...
Digital - Campaign India
Moves and wins roundup: Week of 16 Sept The latest appointments and account wins from Occtagon Media Networks, Nataraj Gelix Pens, Hindustan Pencils, Tandon Eye Hospital, Orion Digital, One Source bags PR contract from Grant Thornton Bharat, Kraftshala, L&K Saatchi & Saatchi, Compass Communications, Cashify, Tonic Worldwide, Pitchfork Strategic Communications, VVF India, Publicis Sapient, Tata ...
Living on a prayer: Cycle Pure Agarbatti at 75 - Campaign India
Sep 11, 2023 · Cycle Pure Agarbatti, the flagship brand under Mysuru-based NR Group, and one of the largest manufacturers of incense and prayer materials completes 75 years since its inception. As the legacy brand founded by N Ranga Rao in 1948 - now into its third generation of entrepreneurs, celebrates this milestone, Arjun Ranga, managing director, Cycle ...
MSN India website gets a facelift | Digital | Campaign India
Jul 16, 2010. MSN India website gets a facelift. It’s been an all-new MSN experience for users in India for the past fortnight. Besides navigating through a neatened homepage, they can now sign in to Facebook and Twitter and get their friends’ feeds without leaving MSN. They can also check what’s on TV for seven channels from the time ...
The Work | Campaign India
Campaign roundup: Week of 7 Oct. The latest ad films and campaigns from Ecom Express, Birla Opus Paints, McDonald's India, YesMadam, Baker’s Dozen, Platinum Evara ...
Advertising - Campaign India
Strumming the strings of change, Aditya Birla Group pays a musical tribute to Mahatma Gandhi. The campaign recreates Gandhi's favourite bhajan through five musical instruments, using materials produced by the company, and representing different regions of India. Oct 03, 2024. Campaign India Team.